Influencer marketing is perhaps more effective now than ever. It’s great for using social media to engage with your audience and tap into valued third-party credibility. And even though you…
More and more brands are incorporating Instagram strategies into their marketing plans, and it leads to business growth! Videos, gifts, and photos are driving high engagement rates. While visuals are…
Hashtags play an important role in social media marketing. Used at the right time and in the right context a hashtag has the power to multiply the visibility of your…
In 2018, Google started showing this to Chrome users if they clicked on a non-HTTPS website. I’m just going to put that down right here. Quietly. In case there’s an…
Meta robots tags are nothing new. In fact, there are many instances where you may want to use some meta robots tags such as the noarchive tag. On larger websites,…
Quality score is like a report card for your keywords: 9’s and 10’s are A’s. 7’s and 8’s are B’s. 5’s and 6’s are C’s. Everything else is an F.…
The internet has taken over and established quite the hold over many businesses thriving or otherwise. The platform to build, manage, and propagate is what the worldwide web does. The…
For many beginners (and, heck, some mid-level and even advanced SEOs), the line between search engine optimization and social media can sometimes blur. Does your social media support or even…
Google My Business optimization, not website optimization, is considered the most valuable local marketing service in 2020. According to BrightLocal’s annual local search industry survey, on-site optimization is now the…
While digital marketing is always evolving, one thing remains constant: The importance of word of mouth. In the old days, word of mouth was quite literally done by the exchange…
