Despite the evolution of Google and the internet, bad and outdated SEO tactics still proliferate. And the worst part is they continue to wreak havoc to webpages, search rankings, traffic,…
Google is an integral part of our lives. We use it for research, reading and getting from points A to B. Thanks to the internet of things, some of us…
Smartphones' share of US online retail sales, excluding apps, climbed to 31.8% in Q3 2018, according to a report from Criteo. That marks a 14% year-over-year (YoY) increase in share, while…
What was the last thing posted your company’s Instagram account? Was it posted after careful thought? Was it created based on your target audience’s interests? If you answered yes to both…
If you serve fast food on white tablecloths in a tony-looking restaurant, people sometimes think it’s haute cuisine. (At the very least, it tastes a lot different than it does…
Here’s why voice assistants will drive e-commerce forward for the foreseeable future, and what we should expect from the leading tech companies that are pioneering the innovations, making this all…
The 5 Best Digital Marketing Tools for Understanding Your Customers The best marketers are those who actually talk to their customers. Here are 5 tools to help you do that.…
Lessons From Netflix About Content Marketing Netflix didn't become the most popular streaming video subscription service by accident. Clearly, it hired smart people to run its analytics, content strategy and customer-experience initiatives to grow its subscription base,…
What Darth Vader Can Teach Us About Gated Content Gating content – or putting a piece of marketing behind a paywall – is a contentious issue. On the one hand,…
Supreme Court Rules That States Can Impose Sales Tax On E-Commerce Brands A recent ruling by the Supreme Court is going to change the way e-commerce interacts with the economy…
